WHAT WE DO - We build public relations, travel trade and sales & marketing campaigns that drive your business
We bring added value to our clients by providing them with the following:
- A boutique approach with all clients
- Support staff across Canada
- Over 50+ years of international experience and credibility in representing travel & tourism clients and destinations worldwide
- Local expertise with extensive knowledge of Canadian market and key players
- The best quality standards in terms of sales, marketing, on-line and off-line promotions, and public relations programs
- Effective, cost-efficient, high-value outsourcing solution in Canada
PUBLIC RELATIONS SERVICES
- Audiovisual, print & online media support
- Press kit development
- Press release programme
- Media events & promotions
- Media appointments at trade shows/exhibitions
- Media interviews
- Media roundtables
- Press conferences
- Media familiarization trips
- Media evaluation
- Reporting
- ROI analysis
- Web-based communication
- Crisis communication
DESTINATION REPRESENTATION
- Office facilities in prime Toronto location
- Convenient access to consumers, trade, government agencies & media
- Dedicated phone, fax and e-mail addresses
- Record of inquiries
- CRM and database maintenance
- Warehousing
- Mailing
- Accounting & administration
- Government / Embassy Relations
- Brand marketing
- Monthly or quarterly industry newsletter
- Reporting
- ROI analysis
SALES & MARKETING
- Daily sales calls to key in-market trade & partners
- Inbound / Outbound Trade / Investment Mission organization / seminars / workshops
- Trade & Client promotion events
- Sales Calls
- Familiarization trips
- Road shows
- Trade Shows
- Client promotions
- Retail & Co-op promotions
ADVERTISING
- Ad placement
- Ad purchasing
- Photography
- Production
- Graphic Design
- Communications Concepts
